Does Sin underscore the key tenants of all advertising copy strategy?
Is SLOTH just labour saving devices.
Is GLUTTONY just supersizing me and giving me 2 for 1 and tempting me with BOGOF deals.
With all new ENVY you know it will look better on you than it does on her.
Feel the power with WRATH and become the person in control of your own destiny.
Can Mr Von Hugo absolve you of your sinful ways?